I will be the first to admit that I am a sucker for a good listicle. That’s probably a result of being overly prone to making lists myself. I am also not offended by native advertising per se. After all it completely predates the internet. Thumbing through pretty much any fashion magazine or one of the glossy local publications like “Westchester” will make that instantly evident. All of this is to say that I am happy for Jonah Peretti and the folks at Buzzfeed about the recent financing led b...

I will be the first to admit that I am a sucker for a good listicle. That’s probably a result of being overly prone to making lists myself. I am also not offended by native advertising per se. After all it completely predates the internet. Thumbing through pretty much any fashion magazine or one of the glossy local publications like “Westchester” will make that instantly evident. All of this is to say that I am happy for Jonah Peretti and the folks at Buzzfeed about the recent financing led b...