Continuations

Covestor is taking a big step today by opening up the service more broadly. A linked investment account is now no longer a requirement for participating. This will make the great investment talent that is already present at Covestor more widely accessible. Congrats to the team, which has worked incredibly hard on this. We are excited to see the next phase in the development of Covestor and encourage any self directed investor to check it out. Here is the announcement in the team’s own words.

Video has proven to be a very powerful way of connecting with people online. I think no site demonstrates this more than Kickstarter. For instance, Allison Weiss raising money to make a new record (one of the very early projects), shows just how compelling a video can be. Covestor exists in the much more staid world of investments. But it too has at its heart a people driven approach. Each model that you can follow on Covestor is managed by a person. A person who is investing their own money ...

Our portfolio company Covestor today rolled out a tremendous overhaul of their web presence. The goal was to dramatically simplify Covestor’s message to make it easier for that message to spread and to improve conversion. The team has done an amazing job with a process that used extensive quantitative and qualitative research into consumer reactions to inform the redesign. While it’s too soon to tell how well they will hit their numeric goals, my immediate reaction to the new site is: wow! I ...