Technology companies have a tendency towards the quantitative. We like to measure things. And there is a lot that can be measured from page load times to net promoter scores. Even in board meetings the question “have we A/B tested that” is common. But the quantitative can only take you so far. Here is a recent tweet from Patrick at StripeI think the biggest systemic improvement we could make to software and products would be to have a general way to measure user frustration.To which I replied...
