I am a huge fan of Dan Ariely’s writing because I believe it makes behavioral economics relevant to every day business decision making. I have just finished the first two chapters of his new book “The Upside of Irrationality” and can already strongly recommend it. Chapter 2 in particular is be a must read for anyone who manages people but in particular for folks who manage engineers. In it, Dan describes a series of experiments involving MIT students building with Legos that are cunningly con...