One of the highlights at the Union Square Ventures Portfolio Summit last week was having Danny Meyer speak. Danny is the founder of Union Square Hospitality Group (which includes some of the best and most enduring restaurants in New York) and the author of the must-read book “Setting the Table,” in which he describes his approach. Danny spoke about what it takes for a business to become someone’s “favorite” (as in “abc is my favorite restaurant” or “xyz is my favorite web site”). He pointed o...

One of the highlights at the Union Square Ventures Portfolio Summit last week was having Danny Meyer speak. Danny is the founder of Union Square Hospitality Group (which includes some of the best and most enduring restaurants in New York) and the author of the must-read book “Setting the Table,” in which he describes his approach. Danny spoke about what it takes for a business to become someone’s “favorite” (as in “abc is my favorite restaurant” or “xyz is my favorite web site”). He pointed o...