No matter whether you think Amazon HQ2 in New York was a good or a bad idea, it is worth considering how terrible the execution of the whole affair has been. It all started with the way Amazon conducted the search for the new location. Making a bunch of cities compete in a secret bidding contest may strike some people as brilliant but was always a terrible idea. Didn’t anyone at Amazon think: “Hey we are one of the world’s most valuable companies, run by the world’s richest person and so aski...
