There is something very exciting going on in the world of software: a shift towards developing new application software in-house (as opposed to relying on third party offerings). For instance, at USV we have developed the linksharing on usv.com and our new analyst application process. Why does that make sense now? Because writing small applications has become so easy that it is today’s equivalent of writing an Excel macro. Chris Dixon has a good post yesterday where he describes some of the t...