Heyzap Social (A Lean Success)

Yesterday Heyzap announced the launch of their platform for taking social games from Facebook to the rest of the web (coverage by Venturebeat and Techcrunch).  This represents not only a terrific opportunity for both Heyzap and social game developers, but is also a perfect illustration of the lean side of the current fat versus lean discussion that has been unfolding between Ben Horowitz and my partner Fred Wilson (Ben’s response to Fred, my take).

The Heyzap team did an amazing job over the last year building services for Flash game developers and they did so at a low burn.  They were able to experiment with which games are the best fit for their services.  What has emerged, is a perfect fit with the needs of social game developers.  The compact and flexible organization then made it possible for Heyzap to quickly focus all their energy on this opportunity.

Congrats to the whole Heyzap team on the successful launch!